Q1 2021 Performance of Top Poker Games in the UK: Sensor Tower Insights

The first quarter of 2021 saw varying performance among the top five poker games in the United Kingdom. Data from Sensor Tower provides a closer look at how these applications have fared in terms of downloads, revenue, and weekly active users.

Zynga Poker ™ - Texas Hold'em saw revenues starting at approximately $140K in the last week of December 2020, dipping to around $120K in early January, and peaking at $160K in early February. Downloads peaked at 18K in late December, with a noticeable drop to approximately 11K by mid-March. Weekly active users showed a high of nearly 490K in late February, but ended the quarter with around 482K users.

WSOP Poker: Texas Holdem Game began the quarter with revenues around $65K, fluctuating across the quarter and reaching a peak of approximately $70K in late February. Download numbers for the game were modest, starting at about 4.7K and ending the quarter with 3.4K. Weekly active users showed a decline from 35K at the beginning of the quarter to 28K at its close.

Poker Face: Texas Holdem Live revenue trends began at around $51K and saw a peak of $53K mid-quarter before settling to $32K by the end of March. The game's downloads started at 3.7K, with a gradual increase to 3.4K by the quarter's end. Weekly active users saw a peak of around 52K in early February but saw a slight decrease to approximately 50K by the end of March.

Texas Hold'em Poker: Pokerist showed a revenue trend that began at $15K and, after some fluctuation, ended the quarter on a high note at $20K. Downloads for the quarter started at 2.8K and experienced a decline, finishing at 1.4K. The weekly active users saw an initial 12.6K that dropped to just over 10.8K by the end of March.

RallyAces Poker had revenues starting at $13K, with a slight increase to $13.4K in late March. Downloads saw a sharp decline from 2.4K at the quarter's commencement to under 200 by its conclusion. Weekly active users peaked at 4.3K in early January and ended the quarter with less than 1K active users.

For more insights into the performance of mobile applications across various sectors, Sensor Tower's comprehensive data provides valuable information for market analysis and strategic decision-making.